Creative Skills Explorer
Sub-sectorsSkillsCompareSkills generatorAbout
← All sub-sectors

Advertising and Marketing

120 skills listed in the PEC Skills Audit

All (120)Technical (33)Digital (34)Transversal (19)Business-critical (34)

Transversal

19
Working with othersTeam workingPlanning and organisingCommunicationVerbal communicationSpeakingAdaptabilityWritingProblem-solving and decision-makingCritical thinkingListeningLearning and investigatingCreatingCreative ideationCreativityPeople skillsNumeracyReadingDigital literacy
The data in this site has been generated using ChatGPT, based on analysis of the Creative Industries Policy and Evidence Centre Skills Audit (2026). Some of the suggested skills for each sub-sector and skill area may not appear directly in the Creative Industries PEC report and therefore any data on this site should be treated as experimental and exploratory, rather than as a definitive representation of creative industry skills shortages. All skill descriptions within the site are AI-generated for accessibility.
Edit with